Subway italian heroes
In Spring 2017 Subway featured the classic Italian Hero. To launch the Italian Hero Sandwich, we used the classic Italian Heroes: Leonardo da Vinci and Michelangelo. The artists can't finish their crafts, because they are too distracted by the delicious craft of the Italian Hero. Our heroes lived within digital video content built with social-first thinking for Instagram stories, and 3D Facebook GIFs.
Instagram Stories
3D GIFs
My Role: Content Creation, Art Direction | Production: SkyPie | Illustration: Yeah Haus | Copywriter: Kate Sheehan